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Member of the Month: How Deann Turned Encouragement Into Her Superpower

At Black Bear Fitness Co., we believe strength isn’t just about lifting weights. It’s about the mindset that drives you forward. This month, we’re proud to celebrate Deann as our Member of the Month for August.

From Rock Bottom to Rebuilding

When Deann first joined BBFC, she rated her health and fitness at a 1 out of 10. She had tried everything before when it came to exercise and nutrition, but without the right coaching and support, nothing stuck.

“Once I hit 40, I realized my true superpower wasn’t super speed or strength. It was encouraging others,” she said. “But I also had to learn to encourage myself.”

Finding a Home at BBFC

What stood out most to Deann about BBFC wasn’t the equipment or the programs. It was the people.

“The coaches genuinely care for the clients,” she shared. “They didn’t just tell me what I wanted to hear. They challenged me to make the changes that would help me accomplish my goals. That’s what I needed.”

The Biggest Shift: Mindset

Now, five years later, Deann has climbed from a 1 to a 7 on her health scale. The progress is obvious in her strength and consistency, but she says the biggest improvement has been her mindset.

“I had to reach the point where I wanted to be healthy,” she explained. “I had to make the decision that I wanted to change.”

Why She Keeps Coming Back

For Deann, BBFC isn’t just about getting fit. It’s about evolving with the community.

“What keeps me coming back is the ability this gym has to adapt and make changes to what the clients need,” she said. “It’s about wellness, not just workouts.”

Her Advice to New Members

When asked what she’d say to someone who thinks they aren’t fit enough to start, her answer was simple and powerful:

“This is why people come to BBFC. Because we started not being fit and wanted to become healthy and gain understanding of what wellness and health really mean.”

Congratulations, Deann. Your commitment, growth, and encouragement inspire us all.

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